The Growing Client Portfolio of a Financial Giant
When looking at investment firms, one thing that really stands out is their client count. It tells us a lot about how trusted they are in the market So if you’ve been wondering how many clients Fisher Investments has, you’re not alone – I’ve been curious about this too!
Fisher Investments has grown significantly since Ken Fisher founded it back in 1979. Today, the company serves over 190,000 clients globally with more than $362 billion in assets under management (as of September 30, 2025). That’s a pretty impressive achievement for a company that’s been around for more than 45 years!
But how did they get so many clients? And what makes this many people trust them with their money? Let’s dig deeper,
Fisher Investments: The Company Background
Before we talk more about their client base, lemme give you some background on the company:
- Founded in 1979 by Ken Fisher
- Headquartered in Plano, Texas (moved from Washington in 2023)
- Currently has 29 offices (as of 2023)
- Employs over 6,000 people (2025 figures)
- Has international offices in eight countries
- Serves clients across the United States, Canada, Europe, Middle East, Asia, and Australasia
Fisher Investments has three main business units:
- Fisher Investments Institutional Group
- Fisher Investments Private Client Group
- Fisher Investments Private Client Group International
In June 2024, they also announced that their 401(k) Solutions business for small to mid-sized retirement plans would be spun off into an independent company called Fisher Retirement Solutions.
The Evolution of Their Client Base
When Ken Fisher started the company in 1979, he began with a fundamental belief in capitalism and free capital markets. The firm has grown steadily over decades, continually expanding its reach.
Some key milestones in their growth include:
- 1999: Incorporated Fisher Investments Europe Limited in London
- Expanded US operations with offices in Vancouver, Washington; Plano, Texas; and Tampa, Florida
- Entered into a joint venture in Germany (now a wholly owned subsidiary)
- 2011: Opened a new headquarters on the 120-acre Fisher Creek campus in Camas, Washington
- 2023: Announced intention to move headquarters to Texas
- June 2024: Announced that Advent International and ADIA had acquired a minority interest in the firm
This consistent growth has allowed them to serve more and more clients over time. While we don’t have year-by-year client growth stats, it’s clear that reaching 190,000+ clients represents significant and sustained growth over their 45+ year history.
Who Are These 190,000+ Clients?
Fisher Investments serves two main types of clients:
1. Private Clients
These are individuals who work with Fisher Investments for personal wealth management. The company helps these clients with:
- Retirement planning
- Growing wealth
- Preserving wealth
- Estate management
Their private client services include portfolio management, financial planning services, and annuity evaluation.
2. Institutional Clients
Fisher also serves various institutional clients around the world, including:
- Pension funds
- Governments
- Foundations
- Endowments
- Retirement plan advisers
- Financial institutions
- Corporate and public plan sponsors
- Sovereign wealth funds
For these institutional clients, they offer strategies like global equity, US equity, global ex-US equity, emerging market equity, fixed income, long/short, and quant strategies.
How Does Fisher Investments Compare to Other Financial Firms?
While we can see that Fisher Investments has a massive client base of over 190,000, it’s worth comparing this to the broader industry context.
Many of the largest investment firms have millions of clients. However, these often include basic brokerage accounts. Fisher Investments focuses on discretionary asset management, which typically involves higher account minimums and more personalized service.
With over $362 billion in assets under management, Fisher ranks among the larger independent investment advisors globally. The combination of 190,000+ clients and $362 billion in AUM suggests an average account size of roughly $1.9 million per client (though actual account sizes surely vary widely).
Why Do So Many People Choose Fisher Investments?
I think there are several reasons why Fisher Investments has been able to attract so many clients:
1. Long-standing reputation
Being in business for over 45 years gives clients confidence in the firm’s stability and expertise.
2. Client-centric approach
According to their materials, since inception, their goal has been to help clients achieve their investment goals by putting their interests first. They emphasize their “unwavering client focus.”
3. Educational resources
Fisher provides extensive market insights and educational resources through various formats:
- Daily market commentary
- Weekly wrap-ups
- Videos
- Podcasts
- Articles
4. Global presence
With offices in multiple countries and the ability to serve clients across North America, Europe, the Middle East, Asia, and Australasia, they can reach a broad audience.
5. Investment approach
They use a top-down investment process and offer tailored portfolios for clients, which may appeal to those looking for personalized investment strategies.
What This Client Base Means for Investors
The fact that Fisher Investments manages money for 190,000+ clients has some implications for potential investors:
Pros:
- Stability: A large client base typically suggests financial stability for the firm
- Experience: Managing money for so many clients likely means they’ve encountered virtually every type of market scenario and client situation
- Resources: More clients = more revenue = more resources for research, technology, and client service
- Economies of scale: The large size may allow them to negotiate better rates with service providers
Potential Cons:
- Personal attention: With so many clients, can they really provide truly personalized service to everyone?
- Flexibility: Large firms sometimes have more rigid processes than smaller boutique firms
- Innovation: Sometimes larger firms can be slower to innovate than smaller, nimbler competitors
Recent Developments That Could Impact Client Numbers
In June 2024, Fisher Investments announced that Advent International and ADIA had acquired a minority interest in the firm for $2.5-$3 billion. The deal valued the firm at $13 billion, with Ken Fisher maintaining about a 70% ownership stake.
This deal could potentially provide resources for further expansion and client acquisition. It’s also worth noting that in June 2024, the firm announced its 401(k) Solutions business would be spun off into Fisher Retirement Solutions. This move might affect how client numbers are reported in the future.
The Leadership Behind the Growth
The impressive client growth at Fisher Investments has occurred under the leadership of:
- Ken Fisher – Founder, who served as CEO until July 2016 and now remains active as executive chairman and co-chief investment officer
- Damian Ornani – Current CEO, who succeeded Ken Fisher in 2016
- Steven Triplett – COO
Ken Fisher is well-known as an innovator in investment theory and author of numerous books and academic studies. His reputation has likely helped attract many clients to the firm over the years.
Final Thoughts: What 190,000+ Clients Says About Fisher Investments
Having over 190,000 clients globally with more than $362 billion in assets under management is definitely impressive. It suggests that Fisher Investments has built a business model and investment approach that resonates with a large number of investors.
But numbers aren’t everything. What’s more important is whether the firm can continue to serve these clients well and help them achieve their financial goals. Their 45+ year history suggests they’ve been doing something right.
If you’re considering becoming one of those 190,000+ clients, you should do your own research to determine if their investment philosophy, approach, and service model align with your personal financial goals and preferences. And remember that past performance is never a guarantee of future returns!
What do you think about Fisher Investments’ client base? Have you had any experience with them? I’d love to hear your thoughts in the comments below!

Putting Clients First for Over 45 Years
Ken Fisher, a well-known innovator in investment theory and author of numerous books and academic studies, founded Fisher Investments in 1979.
Today, Fisher Investments serves over 190,000 clients globally and has over $362 billion in assets under management.* We serve private clients and institutional investors.
Since inception, our goal has been to help clients achieve their investment goals by putting their interests first. We believe our unwavering client focus and extensive investment capabilities have helped us successfully manage portfolios for over 45 years.
* As of 9/30/2025. Includes Fisher Investments and its affiliates.
- Our History
- Our Culture
- Awards
- Facts and Figures
In 1979, Ken Fisher founded Fisher Investments and began managing discretionary assets with a fundamental belief in capitalism and free capital markets. Throughout our history, we have continuously developed innovative capital markets technologies for the purpose of helping clients reach their goals.
Featured : Fisher Investments Woodside, CA offices under construction (1990)
When you work with dedicated professionals who care about your well-being, it can give you confidence and peace of mind. Our culture supports our commitment to provide unparalleled service that puts clients’ interests first.
We believe our flexible investment approach, competitive fee structure, culture and commitment to offer unparalleled client service set us apart from others in our industry. See what others say about us. Learn more about awards and recognition for Ken Fisher, Fisher Investments and our affiliates.
Get to know Fisher Investments with key facts and figures about the firm, our clients, our global footprint and more.
A Continual Push for Better
Our founder, Ken Fisher, discusses our company’s drive to innovate new and different ways to serve our clients.
Fisher Investments Review 2025: Is It Worth It?
FAQ
What is the downside of Fisher Investments?
What are the pros and cons of Fisher Investments? While Fisher Investments’ financial offering offers a range of impressive and comprehensive investment portfolios and financial management options, it doesn’t provide brokerage services, and its steep minimum investment requirement fees can be limiting.
How many clients does Fisher investment have?
Today, Fisher Investments serves over 190,000 clients globally and has over $362 billion in assets under management.
Who uses Fisher Investments?
Institutional Investing
We serve a diverse group of institutional clients around the world including pension funds, governments, foundations, endowments and more.
Does Ken Fisher support Trump?
Political activity
In the 2024 presidential campaign cycle, FEC records show Fisher did not contribute to Trump, Joe Biden or Kamala Harris, but gave to others, including Republican and Democratic candidates, and Robert F. Kennedy Jr.